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copywriter role
Blog
Industry
2nd August 2023
8 roles you didn’t know your copywriter played

Have you ever wondered how much a copywriter costs? Indeed, have you ever thought about what the copywriter role entails? Shows like Mad Men do us great justice and also a disservice – yes, we come up with genius ads like ‘Lemon’, but we do a whole lot more, too. Take it from the copywriting […]
procopywriters
Blog
Industry, Updates
8th October 2020
How to Make the Most of the ProCopywriters Conference

You may have noticed that the ProCopywriters Conference is taking a slightly different approach for 2020. Last year’s attendees may recall running around London’s Barbican Centre with lanyards swinging. This year, we’re taking in the wisdom of the industry’s finest at home. In our pyjamas. What’s on at the 2020 ProCopywriters Conference? If you’ve not […]
propcopywriters report
Blog
Industry
7th August 2020
The ProCopywriters Report 2020: What Have We Learned?

If you’re a regular on the Katie Lingo blog, you’ll know I love a good report. Evidently, it seems that you do too. The 2020 ProCopywriters Report has had the biggest number of respondents ever at 640 – up 13 per cent on last year. With perhaps the most diverse participant pool ever, including a […]